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Social Media for Sustainable Business

Joey Shepp gave a second presentation at this year’s Spring SF Green Festival.

Social Media principles align with Sustainable Business principles. In this presentation, learn an overview of social media, how it is changing the face of media, and how Sustainable Business is perfectly positioned to take advantage of this disruptive technology.

Social Media for Social Good

In April 2010, Earthsite’s Founder Joey Shepp gave this presentation at the San Francisco Green Festival.

Social Media is changing society through concepts such as radical transparency, many to many, and real time search. Through this presentation, Joey asks potent questions about how we shape technology, and how technology shapes us. In the end he reminds us to STAY HUMAN!

SocialBiz 2010 Social Media Conference


SocialBiz 2010 is being held on Friday, April 30th, 2010 at the Sheraton Hotel & Marina in Petaluma, California, 30 minutes north of San Francisco. This Social Media Conference is being hosted by Neighborhoodnow, Inc.

Earthsite’s founder Joey Shepp, will be a keynote speaker at the event along with Dave Hersh, Chairman of the Board of Jive Software and Janet Fouts, the Author of “Social Media for Success!”.

SocialBiz 2010 is for business owners, consumers, public-service organizations, marketing and media professionals, municipal groups, associations, non-profits and others who want to know how Social Media is changing the business landscape. Participants will take part in expert-led discussions and practical “hands-on” workshops, and have access to resources, information and the necessary tools to create effective Social Media strategies. Attendees will also have the opportunity to learn how to use Social Media tools like Twitter, Facebook and LinkedIn for business, jumpstart their web presence, engage with customers, and build and connect their online community.

Register Here >>>>

    Redesigning for a Sustainable Future


    On Thursday, April 22, the Fashion Institute of Technology in New York City will present it’s 4th Annual Sustainable Business & Design Conference.

    The theme of this year’s conference is Redesigning for a Sustainable Future.

    Earthsite’s Co-founder, Stacie Shepp will be leading this session:

    Leveraging Social Media to Tell Your Sustainable Fashion Story
    With the movement towards sustainable design in the fashion industry, social media is playing a key role for brands to tell their sustainability story; where and how products are made, what materials they are made of, and the life cycle of the product. Whether you are a boutique eco-fashion brand or a large retailer, sustainability is about being transparent, open and authentic. Social media provides a platform for brands to authentically tell their sustainability story. In this presentation, we will look at fashion brands that have successfully integrated social media into their sustainability initiatives, learn what engages and builds trust with eco-conscious consumers, and discuss best practices for using social media in sustainability campaigns.

    Stacie is an alumna of FIT receiving an AAS degree in Fashion Buying and Merchandising in 1992. She is excited to return to the school to share her knowledge about sustainability and social media.

    The conference will take place in The John Reeves Great Hall from 8:15 AM – 5:30 PM.

    Corporate Social Responsibility 2.0: Social Media for Sustainable Business

    Event Title: Corporate Social Responsibility 2.0: Social Media for Sustainable Business
    Date/Time: Thursday, 15th April 7.00 pm – 9.00 pm
    Venue: Arthur Andersen Auditorium, Haas School of Business, UC Berkeley
    Speakers: Joey Shepp (Earthsite), Kevin Long (Justmeans), Cecily Joseph (Symantec), Irene Chang (Target)
    Earthsite’s founder, Joey Shepp, will be speaking on a panel Thursday, April 15 at the University of California Berkeley Haas School of Business. The topic of the discussion will be Corporate Social Responsibility 2.0: Social Media for Sustainable Business.
    The panel will take place in the Arthur Andersen Auditorium from 7:00 pm – 9:00 pm.

    Also on the panel will be Kevin Long from Justmeans, Cecily Joseph from Symantec, and Irene Chang from Target.

    Leveraging Social Media to Promote Employee Engagement



    On Tuesday March 02, 2010 Earthsite’s founder Joey Shepp will be presenting at the ORC Worldwide Western OSH Group Spring Quarterly Meeting. The title of his talk is: Leveraging Social Media to Raise EHS Awareness and Promote Employee Engagement.

    Social Media isn’t just for marketing; it’s for sharing, collaborating, and networking. In this presentation you will learn how Social Media is being applied in the workplace. Get up to date with the latest social media trends and best practices. See case studies of how corporate programs are leveraging social media for employee engagement, work team collaboration, and remote training. You’ll walk away with concrete implementation steps and best-of-class software recommendations.

    More information about the event>>>

    Open Brands: How SocialMedia is Pushing Radical Transparency in Brand Management

    On January 28, 2010 Earthsite’s Founder Joey Shepp spoke at LinkShare Symposium West. His presentation included how Social Media is pushing radical transparency in brand management, new research on Social Media Policy, calculating Social Media ROI and case studies of The North Face and Drugstore.com.

    Social Media for Small Businesses


    The Sonoma Mountain Business Cluster in Rohnert Park, CA will present Joey Shepp as part of it’s Distinguished Speaker Series for a presentation on Social Media for Small Bussinesses on February 9, 2010 from 12:00-1:30pm.

    This seminar will help you learn strategies for leveraging social media to build a loyal customer community. Discover how Twitter, Facebook and blogging can help grow your business and communicate your mission. Get up to date with the latest social media trends and best practices. Walk away with concrete implementation steps and best-of-class software recommendations. A must-attend for any small to medium sized businesses thinking about implementing a social media strategy, or for those struggling with how to make it work.

    Sonoma Mountain Business Center
    SMBC Conference Room B
    1300 Valley House Drive
    Suite 100
    Rohnert Park, CA 94928

    Register for the event

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