News
There's a lot going on at Earthsite.  This section has the latest news about Earthsite and our clients.  You can also stay connected with Earthsite by signing up for our newsletter, becoming a fan on Facebook, following us on Twitter, joining our network on Linkedin, signing up for our RSS feed, and following our Slideshare page.


Making the Leap -- Stories of Successful Women Entrepreneurs
Monday, 28 June 2010 20:33

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On Wednesday, June 30, 2010 from 6:30-8:30 pm, Earthsite's co-founder Stacie Shepp will be on an interactive panel discussion of successful women entrepreneurs.  The event is at the home of the new HUB Soma in San Francisco, 901 Mission Street at 5th Street.          
More information or to buy a ticket >>>

The panelists will share their stories, their challenges and what it took for them to make the leap. Attendees will walk away with new ideas, perspectives and connections to help them on their own journey.

On the panel will be:

Amanda West -- Amanda's Restaurant, Owner
http://www.amandas.com

Amita Paul -- ObjectiveMarketer, Founder and CEO
http://objectivemarketer.com

Catherine Markman -- Global Brigades, Co-Founder
www.globalbrigades.org

Kim Daly -- Urbane Concierge, Owner
http://www.theurbaneconcierge.com

Stacie Shepp -- Earthsite, Co-Owner
http://www.earthsite.net

Stacie Shepp is the Co-founder of Earthsite, a New Media Agency for Sustainable Brands as well as GreenMaven.com, the Green Search Engine.  Stacie received an MBA in Sustainable Enterprise from the Green MBA program at Dominican University of CA.  Prior to working in the new media and sustainability space, Stacie worked in costuming at various Bay Area theatre companies as a seamstress and managed a boutique custom clothing shop in San Francisco. Stacie also serves on the board of the Green Chamber of Commerce as the Marketing Chair.

 
Sustainable Brands '10
Monday, 07 June 2010 18:26

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Are you heading down to Monterey this week for Sustainable Brands '10?  If so, don't miss the founder of Earthsite, Joey Shepp. Joey will be speaking on a panel Thursday afternoon from 3:15-4:15.

Advice From the Experts on Social Media Engagement

Nick Aster, Founder, Triple Pundit
Kevin Long Co-Founder, Justmeans
Joey Shepp Founder, Earthsite
Sandy Skees President/Founder, Communications4Good

If you would like to meet up with Joey before Thursday at the conference, send us a message.

 

 
Socially Responsible Media
Friday, 04 June 2010 18:29

Social Media is having a profound impact on the world of marketing, delivering proven financial returns, engaging customer communities, and retooling business as usual. But, with great power comes great responsibility; It’s easy to attract new customers overnight, but it’s also easy to loose your reputation over night. In this brave new world, what are the best practices, latest regulations, and emerging ethics in Social Media Marketing and Corporate Social Responsibility? A new marketing rulebook is being written based on openness, transparency and authenticity. In this presentation learn how you can you can apply Socially Responsible Media for marketing your enterprise. See case studies of how small businesses and corporate brands are reinventing marketing for people, planet, and profits. Get a vision of the near future from Joey Shepp, new media maven and CEO of Earthsite.net.

 

 
YourGardenShow.com Launches Online Garden Community
Wednesday, 02 June 2010 22:51

YGS_Logo_TM_copy

YourGardenShow.com, an interactive gardening experience for gardeners of all levels, offering online tools where gardeners share videos, photos, garden ideas and inspiration. With individual and group garden pages, how-to videos, garden planners and a new audience for garden bloggers, YourGardenShow.com brings gardeners together in a rewarding, fun way. YourGardenShow.com was developed by Pivotal Labs (Twitter) and designed by Hot Studio (Ancestry) in San Francisco.  Earthsite is in charge of Online Marketing for this new brand.

YGS_Screenshot

The website features an expansive 6,000 vegetable database developed by Cornell University (778 varieties of tomatoes!) and a 5,900 ornamental database powered by Missouri Botanical Garden, one of the oldest botanical gardens in the USA. Uniting the 25,000 square miles of America’s gardens and beyond, YourGardenShow.com encourages passionate gardeners to "show and tell.”

Maintaining local roots in California, Iowa, Illinois, New York, Massachusetts, Virginia, the United Kingdom, the Netherlands and Italy, the YourGardenShow.com team includes "Groundskeeper" Mark Kane, the former Executive Garden Editor of Better Homes and Gardens. "Creating a resource and network of global 'neighbors' trading tips and spreading green thumb wisdom is a fantastic tool for the growing worldwide gardening community," says Mark.

"Gardeners visit over the virtual garden gate -- with one click of a finger you can be transported from an Italian Grand Garden to a vertical window garden in downtown New York -- everyone's got something to share," say husband and wife co-founders Tom Finerty (Emmy-Award winning producer) and Lisa Marini (Master Gardener).

Garden bloggers are invited to link to their own blog sites from their member pages on YourGardenShow.com.

Join the Community Today!

 
Dominican University of CA to Host 2010 CA Governor's Debate
Thursday, 13 May 2010 22:30

Gov_DebateEarthsite is excited to announce that our client Dominican University of California in association with the NBC Universal owned-and-operated California television stations, announced today that it intends to host the 2010 Governor’s debate in October at Angelico Hall. Earthsite will be in charge of the social media campaign for the event.

“As we prepare to choose a new leader, Californians are looking for information. As an institution of higher education that for the past 120 years has educated thousands of Californians, Dominican is delighted to offer a platform for the candidates to address the complex issues facing our State,” said Dominican President Joseph R. Fink.

“Dominican University of California is proud to host this momentous event, and along with the NBC stations, we are committed to making the debate accessible to a wide audience. Of particular importance to us is the prospect of involving so many young people. As we saw during the 2008 Presidential race, college students can play a significant role in the electoral process.”

Dominican and the network owned California stations have agreed to air the debate live throughout the State on NBC Bay Area, KNBC Los Angeles and KNSD San Diego. Combined, the three stations reach 72% of California television viewers.

“I believe that this debate will be one of the most watched conversations on a state and national level,” said Phil Alongi, Executive Producer for the debate and a veteran experienced in producing political and election news coverage. “This year’s mid-term elections will be pivotal in shaping the next chapter of American political history. California’s story plays a big role in the events that will unfold over the next couple of months.”

Angelico Hall, built in 1921 as a music conservatory, will serve as the venue for the debate.  As Californians consider the candidates for governor on the June 8th primary ballot, planning is underway for this general election event.  Invitations to major candidates will be made in the fall as determined by statewide polls.

Check out the Marin Independent Journal's Article>>>

 

 
Join us for A Taste of KI
Thursday, 13 May 2010 20:27
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We invite you to join Earthsite for the unveiling of our client The KI.  

They will be hosting A Taste of KI on Wednesday, May 19, at The Carneros Inn – Napa Valley, CA.  A Taste of KI (kee) features test rides and drives of the revolutionary Tesla Roadster pure electric sports car, models clad in high-end sustainable fashions by renowned designer Bahar Shahpar, a home design galleria curated by the Bay area’s own eco lifestyle expert Zem Joaquin of ecofabulous.com, and a host of organic bites, spirits from Organic Nation, and Biodynamic wines.

Additional highlights include the latest zero-emission motorcycles from Zero and Brammo, gourmet organic living food samples by New York chef Matthew Kenney, ‘Waking the Warrior Goddess’ book signings by Dr. Christine Horner, and a host of short presentations from innovative technology, transportation, clean energy, eco fashion, social media, architecture and sustainable living personalities. Complimentary food, and Biodynamic wine from Grgich Hills, Cowhorn, Cooper Mountain, and Quivira Vineyards will be provided.

The Taste of KI also features an exclusive display area for Tesla, BMW Mini E and Bay area EV owners to stage their vehicles in the Plug In America vehicle corral.  With a very limited number of tickets available, the Taste of KI is truly an exclusive, one-on-one sampling with the forward living movers and shakers of tomorrow.  Enjoy!

We invite you to attend as our special guest.  Receive a 50% off discount on your ticket by using the code "earthsite".  Register here>>>>

 
Real Goods Solar President John Schaeffer Interviewed by Fox News
Monday, 10 May 2010 01:17

Recently, our client Real Goods Solar was featured on Fox News. Real Goods Solar's President John Schaeffer gave a great explanation on why you should use solar energy in your home. (They showed a screen shot of Earthsite's web design several times which made us very happy!)

Real Goods Solar Inc. has been selling solar panels for years to people who want to live off the grid. Its latest catalog goes one step further: It offers a mail-order solar house, with a choice of traditional or cedar siding.

The factory-built, single-story house by Boulder-based Solar Village Homes goes for $90,000 to $120,000. At 935 square feet, it boasts energy-efficient and energy-producing features that include solar electrical and hot-water systems. A Real Goods energy system includes the solar panels, wiring and conduit.

For more information on the solar house, click HERE

 
Sustainable Enterprise Conference 2010
Monday, 03 May 2010 22:59

SEC-logoThis Friday, May 7, 2010 Earthsite will be participating in the 5th Annual Sustainable Enterprise Conference in Rohnert Park, CA.  Joey Shepp will be leading an afternoon workshop titled:  Leveraging Social Media Marketing for Sustainable Enterprises.

Socially Responsible Media: Social Media is having a profound impact on the world of marketing, delivering proven financial returns, engaging customer communities, and retooling business as usual. But, with great power comes great responsibility; It’s easy to attract new customers overnight, but it’s also easy to loose your reputation over night. In this brave new world, what are the best practices, latest regulations, and emerging ethics in Social Media Marketing and Corporate Social Responsibility? A new marketing rulebook is being written based on openness, transparency and authenticity. In this presentation learn how you can you can apply Socially Responsible Media for marketing your enterprise. See case studies of how small businesses and corporate brands are reinventing marketing for people, planet, and profits.

The Sustainable Enterprise Conference is an annual event to develop the capabilities of San Francisco North Bay enterprises who wish to contribute to achieving a sustainable future. The conference provides education and information to business, students and the community about current issues. It serves to link enterprises and organizations to resources that support sustainable development.

Register for the Event >>>

 
Leveraging Social Media to Tell Your Sustainable Fashion Story
Thursday, 29 April 2010 17:29
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On April 22, 2010 Earthsite's Co-founder Stacie Shepp gave this presentation at the Fashion Institute of Technology in New York City.  The first presentation includes audio.

With Audio

 

Without Audio

 
Social Media for Sustainable Business
Wednesday, 28 April 2010 20:40

Joey Shepp gave a second presentation at this year's Spring SF Green Festival.

Social Media principles align with Sustainable Business principles. In this presentation, learn an overview of social media, how it is changing the face of media, and how Sustainable Business is perfectly positioned to take advantage of this disruptive technology.

 
Social Media for Social Good
Wednesday, 28 April 2010 20:12
In April 2010, Earthsite's Founder Joey Shepp gave this presentation at the San Francisco Green Festival.

Social Media is changing society through concepts such as radical transparency, many to many, and real time search.  Through this presentation, Joey asks potent questions about how we shape technology, and how technology shapes us.  In the end he reminds us to STAY HUMAN!

 

 
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Testimonials

"Earthsite has been a phenomenal part of Green Festival  and their work has made it possible to reach a whole new generation through the use of new technologies - we are indeed engaging and inspiring many to embrace green solutions."

Alisa Gravitz
Executive Co-Producer Green Festivals
Executive Director, Green America